A two-stage mailing for debitel platinum customers in order to ease the decision for the extension of the contract.
Step 1: A template of the MOTOROLA SLVR in original size to cut out and glue together.
Step 2: Customers receive a cell phone model in order to get a more precise impression.
+ Card with Crafting Template, Box with Cell Phone Model, Mini Brochure, Business Card
Collaboration + Lead Agency: Ogilvy